From the category archives:
While sitting around at Pubcon chewing the fat ( a marvelous Rib Eye) with a couple of very, very smart people who shall remain nameless, the subject of the emerging war between Apple and Google came up. Specifically, we were discussing the one box music search and the notable absense of iTunes from [...]
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Ever over-think a problem or make things too complicated? Work to hard to explain a concept and feel like you are loosing half the audience?
For the last two year I have been struggling to communicate how it is crucial that site owners do the right thing by their users, even if that [...]
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It would be arrogant to say all the credit belongs entirely to White Knight SEO, but it looks like Google has taken notice of our efforts and decided to block advertising on the keyword google cash and google money tree.
For advertisers playing the Google cash game, this is at best check, not mate. [...]
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By now, you have gotten at least one email inviting you to make easy money by placing links on Google. These scams go by names like “The Google Cash System” or “Easy Google Cash”. The bottom line is pretty simple, these offers are scams and they are designed to take advantage of [...]
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Sites such as Youtube, Digg, Yelp and Facebook provide mashups of content sources along with a platform for interaction and participation. Inherent in this model is the assumption that each “user” is an individual who is participating in a community. The reality is that many “users” are avatars, bots and sock puppet created to spread Spam, disinformation, attack individuals, organizations and companies or manipulate rating systems to promote a private agenda that is not in keeping with the spirit and intent of the community.
The success of Web 2.0 has made it a prime target for spammers, vandals and hackers who want to exploit the trust implicit in this ecosystem. The May, 2008 headlines about Craiglsist’s ongoing battle with spammers highlights the problem. Web 2.0 companies need to recognize this type of manipulation as a fatal cancer and develop strategies to aggressively defend themselves against the ravages of blight that can devastate their communities.
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