Facebook Advertising Genius Explains Blights

by Jonah Stein on November 4, 2009

Ever over-think a problem or make things too complicated? Work to hard to explain a concept and feel like you are losing half the audience?

For the last two years I have been struggling to communicate how it is crucial that site owners do the right thing by their users, even if that means forgoing short-term profits for long-term rewards. In this crusade, I coined the term Virtual Blight and have taken every opportunity to try to get people to listen to me. I have bashed Twitter for turning a blind eye to spam, I have presented at the Web 2.0 Expo and the Web 2.0 Summit and I have probably alienated more than a few colleagues along the way.

Last week, In his TechCrunch bombshell How To Spam Facebook Like A Pro: An Insider’s Confession Facebook advertising guru Dennis Yu summed up the whole issue in a 10 words: Facebook will either clean things up or become a MySpace.

So, there you have it; Virtual Blight and two years of writing and speaking summed up in a sentence.

Thanks Dennis.

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