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	<title>Comments on: Google Page One Rankings Get Harder</title>
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	<link>http://www.ItsTheROI.com/search-engine-marketing/page-one-ranking/</link>
	<description>San Francisco Search Engine Optimization Company</description>
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		<title>By: Jonah Stein</title>
		<link>http://www.ItsTheROI.com/search-engine-marketing/page-one-ranking/comment-page-1/#comment-5235</link>
		<dc:creator>Jonah Stein</dc:creator>
		<pubDate>Wed, 27 Aug 2008 16:32:26 +0000</pubDate>
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		<description>Rhea

The original screen shot was sent by a client and I am certain she didn&#039;t mock it up to get me to spread rumors.  All I did was add the yellow highlight in Photoshop and crop to fit on the post.

As I said, it is in line with the other changes Google has made to the right rail, so I am certain they are experimenting with it.  I am less certain whether the test is motivated by improving results or increasing CTR on ads.</description>
		<content:encoded><![CDATA[<p>Rhea</p>
<p>The original screen shot was sent by a client and I am certain she didn&#8217;t mock it up to get me to spread rumors.  All I did was add the yellow highlight in Photoshop and crop to fit on the post.</p>
<p>As I said, it is in line with the other changes Google has made to the right rail, so I am certain they are experimenting with it.  I am less certain whether the test is motivated by improving results or increasing CTR on ads.</p>
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		<title>By: Rhea Drysdale</title>
		<link>http://www.ItsTheROI.com/search-engine-marketing/page-one-ranking/comment-page-1/#comment-5234</link>
		<dc:creator>Rhea Drysdale</dc:creator>
		<pubDate>Wed, 27 Aug 2008 14:43:57 +0000</pubDate>
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		<description>This isn&#039;t a belated April Fool&#039;s joke? Or some John Andrews working for Google stunt? If you really saw this, I&#039;ll be on the look out. Very interesting test and like you mentioned, quite arrogant. Thanks for sharing the observation!</description>
		<content:encoded><![CDATA[<p>This isn&#8217;t a belated April Fool&#8217;s joke? Or some John Andrews working for Google stunt? If you really saw this, I&#8217;ll be on the look out. Very interesting test and like you mentioned, quite arrogant. Thanks for sharing the observation!</p>
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