The ROIGuy has teamed up with Eric Enge from StoneTemple Consulting to conduct a comparative study of the leading analytics platforms. The ROIGuy will be leading the PPC analytics while Eric will take charge of the SEO side. We hope to have some preliminary results early in 2007.
Eric had already got the ball rolling by convincing following analytics firms to provide their software free for a few months to help test and compare against one another:
Omniture
WebSideStory
Indextools
ClickTracks
Google Analytics
Webtrends
We are still seeking participating sites, so if you have a monthly CPC budget of more than $50,000, you handle your campaign in house and you want to run six analytic packages on your site for a while, drop an email to jstein@alchemistmedia.com and eenge@stonetemple.com for consideration.
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