The ROIGuy will be presenting the latest installment in my crusade to make publishers aware of the devastating impact of scams, spam and creeps, Stopping Virtual Blight: Hack, Malware and Advertising Scams at the 2009 Web 2.0 Expo. Publishers need to understand the impact of deceptive advertising, comment spam, scams and other manipulation on their brand and to learn to collaborate in the face of a common enemy.
Joining me will be David Dagon, a researcher from Georgia Tech who specializes in monitoring botnets along with Jonathan Hochman of Hochman Consultants
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