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April 9, 2008 by Jonah Stein 1 Comment

Yahoo Buys Indextools

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IndexTools announced today that they have been acquired by Yahoo. IndexTools has been one of my favorite Analytics applications since last years Analytics Shootout. Not only did they show the best results of all the tools we studied, they were also among the easiest to configure and offered a robust range of custom reports.

What I love the most about IndexTools is that they are able to collect all of the data a site owner needs from the beginning, so adding additional metrics to your reports only required small changes in the report instead of starting the implementation process again.

No word yet on whether Yahoo! will be offering IndexTools free to site owners to compete with Google Analytics, but if they do I will be among the first to sign my clients up, because IndexTools flat out rocks!

Filed Under: Measuring ROI, Search Engine Marketing

Comments

  1. Kate Lister says

    April 13, 2008 at 12:28 pm

    I saw Aaron Wall’s recommendation for your services. How do I contact you? My web site it http://undress4success.com.

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